WhatsApp libera pagamentos e envio de dinheiro no Brasil

Nesta segunda-feira (15), o WhatsApp anunciou que o Brasil será o primeiro país do mundo a utilizar o serviço de pagamentos dentro da plataforma. A novidade, que vem sendo testada na Índia, permite realizar compras no mensageiro ou enviar dinheiro para contatos.

Os pagamentos feitos pelo WhatsApp são oferecidos pelo Facebook Pay. Em nota, a empresa cita que a ideia para o futuro é “usar os mesmos dados de pagamento em toda a família de aplicativos do Facebook“.

Neste momento, serão aceitos cartões de débito e crédito das bandeiras Visa e Mastercard emitidos pelo Banco do Brasil, Nubank e Sicredi. A empresa reforça que o modelo de programa “é aberto e facilita a entrada de mais participantes no futuro”.

Todos os pagamentos feitos na plataforma serão processados pela Cielo. A novidade, que é válida tanto para usuários comuns, também está disponível no WhatsApp Business – para pequenas empresas, comércios locais, transações rápidas e outros.

A função ‘Pagamento’ será exibida no próprio menu de mensagens, na aba de envio de documentos, localização, contatos e afins. O usuário precisará inserir um PIN de segurança de seis dígitos para realizar as transações. Se o dispositivo possuir leitor de impressões digitais, ele poderá ser usado para autenticar as compras e envios de dinheiro.

Taxas e limites

Entre as informações necessárias para iniciar o uso do serviço, o usuário precisará incluir nome, CPF e dados de um cartão válido. O cartão também é verificado por SMS, e-mail ou pelo aplicativo do banco instalado no celular.

A empresa cita que as transações são realizadas apenas em real e dentro do Brasil. Existe um limite de R$ 1 mil por transação e de R$ 5 mil por mês. São permitidas até 20 transações por dia.

Contas comerciais precisarão ter uma conta Cielo para solicitar e receber pagamentos sem limites – no crédito ou no débito. Para comerciantes, há uma taxa fixa de 3,99% por transação. Pessoas físicas poderão enviar dinheiro ou fazer compras sem taxas.

A taxa cobrada pelo WhatsApp por transação para comércios é sobre o processamento dos dados. A própria Cielo, para efeito de comparação, aplica taxas (variáveis) de 2,39% para processar pagamentos no débito ou 4,99% no crédito à vista.

Já posso usar?

O WhatsApp destaca, além do uso comercial da ferramenta, o envio de dinheiro de forma facilitada para amigos e familiares. Mas, também, que a partir de hoje o recurso “será disponibilizado gradualmente”.

Ou seja, se a função ainda não apareceu no seu aplicativo, saiba que ela está sendo liberada aos poucos. O WhatsApp informa que “futuramente todos os usuários no Brasil poderão” usá-la.

Tecmundo

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